Vitality

Residents of Santana Ranch will enjoy the best of rural life in a community setting that combines amenities and environmental care. Santana Ranch’s balanced approach to land use accommodates future growth, protects community assets, meets economic objectives and provides for a healthy neighborly environment.

Economic Vitality

Santana Ranch will stimulate the economic vitality of San Benito County and the City of Hollister. With on-site businesses and services, the complete community design facilitates and enhances opportunities to live, work, and play locally, contributing to county job growth and reducing worker commuting.  The community will offer a variety of housing types, styles, and prices and will create a large number of jobs both during and post-construction. Santana Ranch's onsite amenities include a neighborhood-serving commercial area; an extensive system of public parks, trails and open space spanning 23 acres; a K-8 school site; and a large number of street and intersection improvements proposed near existing infrastructure and services, all within a planned future growth area of the City of Hollister and San Benito County.

Dollars & Sense

Santana Ranch will contribute affirmatively to the economic condition of San Benito County and the City of Hollister, both during the estimated 10-year construction period and for many years to come. In 2008, the Goodwin Consulting Group conducted an independent analysis of the economic impacts of the Santana Ranch community. During the estimated 10-year construction period, the study projected that there will be over 500 jobs generated per year, while post-construction, new business opportunities arising from the Santana Ranch development will generate an estimated 700 jobs. The additional positive economic impacts are estimated to total more than $600 million and include:

• $292 million in construction-related impacts
• $67 million of direct economic impacts generated by households and employees living and working in Santana Ranch
• $20 million of indirect and induced impacts produced in the County
• Approximately 500 jobs created by the development of retail and office land uses, and through the increased demand for goods and services by residents
• 175 jobs that support industries and households in the County

Santana Ranch Fiscal Analysis 2008